Project 7 Made in India
Made in India is a visual art book designed as an ode to the Indian culture and its design. It examines various ephemera and understands their cultural significance and design value. My examination of my culture was deeply rooted in research, collection, and abstraction, and I looked into film and cinema, print ads, local signage, design objects.

The pages are designed as informative landscapes of visual storytelling that come together to form a book. I extracted symbols, historical contexts, meanings & translations for several objects of the culture to provide a richer examination.

The book is an homage to the vibrancy and visual identity of the culture through an on-going archival, and abstraction of the elements- all of which resulted in an aesthetic that is very tactile, energetic, and abstracted in itself.

Field: Editorial, Visual Storytelling
Where: Pratt Institute


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